Privacy Statement

Protecting your online privacy is a high priority at Franklin

The following privacy policy applies to information collected online at This privacy policy describes the information that Franklin collects on its website from visitors, as well as how that information is used. 

For more information regarding privacy and to help you determine where to get further assistance, students, faculty, staff, and other users in the Franklin University community are directed to the IT Policy on Responsible Use and/or the Employee Handbook.

Information Collected Online

1. Non-Personally Identifiable Information

Franklin University collects a variety of information from visitors to all pages of the website. This data is not personally identifiable and is collected automatically via the use of cookies (see the Cookies section below), web beacons, pixels and other web technology. These technologies may be controlled by us, or by third parties, such as Google, The Trade Desk, Facebook, Hotjar, Microsoft and LinkedIn.  

Automatically-collected information may include: the operating system on your computer, the type of web browser you are using, your IP address, the content you consume on our web properties and the links you followed to enter and leave the website.  Non-personally identifiable information is used to by Franklin to:

  • Improve the performance and functionality of our website through collection of analytics, recordings and heatmaps.
  • Discover and address the needs of our site visitors, including making our website accessible to the wide variety of Web browsers and operating systems.
  • Remember you and personalize the website based on your content interests.
  • Understand the performance of marketing activities and improve advertising to make it more relevant to you.

Franklin does not control third-party cookies, web beacons or tracking technologies, or how they are used by third-parties. For more information about third-party tracking, including how to opt out of tracking, please visit the web pages below:

2.  Personally Identifiable Information

Personally identifiable information is collected when visitors to the website apply for classes online, request information from Franklin University, register for a Franklin University information session, request a transcript, update their personal information, request a replacement Excellence Coin, make a donation, request information from the Franklin University Leadership Center, register for a Franklin University Leadership Center symposium, access other online services such as the library or email services, or when visitors contact Franklin University.

Categories of personally identifiable information collected online include: name, address, phone number, email address, fax number, social security number, date of birth, gender, marital status, spouse's name, race/ethnicity, citizenship information, enrollment information, previous educational information, employment information, emergency contact information, credit card information, recipient's name, address, phone number, and email address, account information, and any other information visitors to the website choose to provide.

How We Use Information Collected Online

Franklin uses non-personally identifiable information collected online to help us improve and personalize our website, collect website analytics and measure and improve marketing activities. Personally identifiable information collected through the site by means of visitor submission is used for the purpose of responding to said submission.  This includes activities such as evaluating visitor applications and responding to requests for information about Franklin University.

Franklin does not share personal information with third parties, apart from vendors who must utilize the information to perform necessary duties (e.g. credit card authorization).

Franklin may disclose personally identifiable information based on a good-faith belief that such disclosure is necessary to conform to or comply with the law or that such disclosure is necessary to protect website visitors or the general public.

Security of Information:

Financial transactions submitted through the website are encrypted using the Secure Sockets Layer (SSL) protocol.


Cookies are pieces of information stored by your web browser on behalf of a website and returned to the website on request. The website may use cookies for two purposes: to carry data about a visitors current session at the website from one web page to the next, and to identify a visitor to the website between visits. If visitors prefer not to receive cookies they can be turned off in the browser.  The browser may also be configured to prompt the user before automatically accepting a new cookie. Some pages may not function properly if cookies are turned off. Unless otherwise notified on this website, Franklin University will not store data within cookies for any other purpose.


Within the website there are links to non-Franklin websites. When a visitor follows a link a to third-party website, the visitor leaves Franklin's website and will no longer will be subject to our privacy policy. Franklin University is not responsible for the privacy practices or the content of non-Franklin websites, and such links are not intended to be an endorsement of those sites or their content. Internal links such as those between Franklin's main website and Franklin's Back to College Blog are covered by this privacy policy.

International Visitors

If a user visits this website from a location outside the United States, the website connection will be routed through servers located in the United States.  Any information provided by international visitors will be processed and maintained on our Web server and other systems located within the United States.

Policy Changes

The information contained in this policy explains the Internet privacy policy and practices that Franklin University has adopted for its official Web pages. This privacy policy shall not be construed as a contractual promise.  Franklin University reserves the right to amend this policy at any time.  Should there be a material change to our information collection and use practices, it will be applied only to information collected on from that point forward.  In such an instance Franklin University will update this Online Privacy Statement. 

Questions/Contact Us

If you have questions about the website, the collection of information that occurs on the website, or its online privacy statement, please contact the Franklin University Marketing Department at